E-barometern Archive

E‑barometern is published four times a year, with three quarterly reports and one annual report. Here, you can access market monitoring, industry insights, in‑depth analyses, and themed content for each period.

• The Q1 report includes in‑depth material on international e‑commerce, sustainability, and the growing circular e‑commerce market.
• The Q2 report focuses on the purchase journey and customer experience, covering payments, deliveries, and returns.
• The Q3 report provides an analysis of the most important period of the autumn season. It features sections on Black Week, Christmas shopping, as well as inventory and promotions.
• The Annual Report contains consolidated data on overall e‑commerce growth in Sweden and by sector. This year’s theme highlights trends, forecasts, and marketing.